Believe me, Instagram can grow your business

With more than 1 billion active users Instagram is growing everyday. It has become an essential element for businesses to grow their brand. According to a research 90% of Instagram users follow at least one business page and 83% of users say Instagram has helped them discover new products and services. Then why not to promote your business on Instagram? Instagram allows you to make business account and get customers engagement through paid ads or organic reach.

Your business should must have a Instagram page today, specially if you are in a B2C (Business to Consumers) business. Having an Instagram page helps you gain brand visibility for your business. There are so many people specially youngsters using Instagram today and if you have a business which provides product or service to these youngsters then just image how these brand visibilities through Instagram can help you. Don’t you think if more people reach your page and get to know more about your business your brand, your sales will increase. That is the beauty of Instagram.

Setting up an Instagram account is very simple, you just require a email and a mobile number and you can optimize is with your information, category, etc. Always have a business account on Instagram that gives you extra features and helps you grow fast too. The main difficulty in growing a Instagram page is regularly posting valuable content with right strategy to reach the desired audience.

Instagram always comes up with new ways to post content. As of now in 2021 we can post:

• Images
• Video
• Reels
• IGTV
• Carousels
• Story

Each of these have different level of engagement.

Reels is the latest one. Reel is an awesome way to show your content to your audience in a span of 30 sec with lot of creativity and in a enjoying manner. 

Carousels is also doing good to post useful information in the form of creatives and we ca have up to 10 pages in this. 

Story as always have been a great tool on Instagram to get connected to the audience. You can do lot of stuffs using these like sharing value, do Q&A with your audience, run polls, etc.

Although Instagram has so many features but if we don’t move with right set of rules, with proper strategy, right content and its algorithm, all these features are of no use. It is very important to understand the regularly changing algorithm of Instagram. Algorithm is basically understanding what type of posts Instagram is boosting, what type of formats, which hashtags, which day, what time, etc.

Do you know one other interesting feature Instagram has is free add shop feature where you can showcase your products and when people visit your page they can buy from there. You might not have a website to sell your products but Instagram can fulfill that for you.

Three things you should always avoid doing on Instagram:

1. Buying followers, likes & comments.

2. Following and unfollowing large number of people.

3. Stop using banned hashtags 

 

If you want to grow fast on Instagram follow these:

1. Post so much valuable content.

2. Do Instagram lives.

3. Run Paid ads (Organic reach now on Instagram is very less).

4. Regularly comment something valuable on others posts.

 

If you still can’t understand the power of Instagram for your business, apply this practically for 6 months and you would be amazed to see the result.

 

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